|
 |
 |
|
Mobile - Web - Media
Sunday, Oct 22, 2006 6:32:59 PM
Social Publishing or Hyper Recording I was reading a post on Fred Wilson's blog, AVC called 'Hyper Recording.' Where he writes:
QUOTE: The other night at the Red Hot Chili Peppers show I noticed a bunch of cameramen with super high end video cameras right in front of the stage recording the show. And then I noticed thousands of people with cell phones and digital cameras doing the same thing.
And a thought popped into my mind. The super high quality video that was being shot either by the band or with the permission of the band may never see the light of day. But the video being shot by the audience was going to be up on Flickr, YouTube, Google, etc within hours.
What caught my attention, was that I had similar thoughts about this in a small club last year:
As I watched people capturing video and photos, sending them off to friends, I though..."It's too bad the band isn't able to participate in this exchange of media... that it's not aggregated so that they could benefit from it."
At first, I referred to the idea as "Fan Blogging," but it has evolved to more than just a tool for bands. I now see it as "Social Publishing."
I made two blog posts back in March of this year where I explain the concept in more detail
http://www.gideonmarken.com/index.cfm/a/9/blog/699/part1 http://www.gideonmarken.com/index.cfm/a/9/blog/700/part2
Here's a Summary: To provide the means for an audience and/or participants of an event or location gathering to self document using photos and video from mobile devices. In addition, this system provides a greater opportunity for follow up sales and marketing through the Website which displays the user generated content. Lastly, depending on the settings, a contact list can also be generated which helps one grow their network.
Later in Fred's post, he refers to a friend in the music business who stated the following:
QUOTE: artists will never allow recordings of their live shows to be released without their permission
How about "Grateful Dead" and "Phish" - two bands who allowed fans to record nearly everything. Both went on to be top grossing bands, still selling CDs, even live CDs and live digital downloads. Take a look at: http://www.livephish.com/ if more bands provided a live digital download service like this, they'd be able to generate more revenue, give the fans what they want, and provide a hub where they can sell dry goods, like shirts, etc.
A live performance is filled with opportunities to communicate with an audience, and usually, the only thing I see is people handing out flyers at the door trying to get you to visit some artist you aren't interested in. If fans published photos and video to a site, a good percentage would visit the site to see their photos/video. Some would forward them onto others, and some might even buy something on the band's site.
This Social Publishing or, Hyper Recording as Fred calls it, will be made available as a service next year at http://www.ArtistServer.com/
AVC
media
phish
social
Social Publishing
- ADD TO:
-
Blink
-
Del.icio.us
-
Digg
-
Furl
-
Google
-
Simpy
-
Spurl
-
Y! MyWeb
Mobile - Web - Media
Thursday, Apr 06, 2006 1:07:53 PM
Remix Video, Remix Your Life, Remix the World I see the progression into video and video remixing as an explosion in self expression for humanity. It's a self realization of what's going on, allowing life to see more of itself - which is what learning and sharing information is all about. It gives us perspective as to what 'normal' is or what 'extreem' is, and since this expands across all borders, it reveals our cultural boundries.
This is what the progression of humanity has been about all along - and now/soon, the degree and magnitude of this will greatly increase.
We have more people online, with better connections, and more sites and services providing unfiltered publishing of personal content every month. Add to that the ability for those people to 'remix' the world before them as they choose... and you have yourself a revolution in entertainment.
Certainly I'm being a bit ideal about this, but when you consider how media shapes the world, especially here in the US, you have to wonder what happens when "WE" are the media. Now think about everyone being able to remix all of that... and you have the Web and an exciting new facet of entertainment.
There's no reason why everyone shouldn't have their own 'station' that streams/collages/remixes text/photos/video/data from their own collection with the same media types out on the Web. The end result would be a non-linear audio-visual collage built from your interests and experiences blended possibly with your friends media, or media from a certain site - or a certain keyword search, or media you pay to access so your station is cool.
Why would you want this?
Because it would be streaming to your own TV/screen - or it would be flowing into a networked 'poster' on the wall - maybe you have a few of these posters and each one is set to generate and pull content about each of your favorite bands or actors or places.
Interactive and generative media environments appear to be the destiny for entertainment because our relationship with technology is shifting from passive to empowering:
- passive technology - TV, Radio, etc are loosing traction and our attention because they demand so much of our attention and give us too little control over our media experiences
- empowering technology - Web, digital media, portable devices and their connectivity is a foundation for attention management, experience sharing, and provides new experience opportunities.
Here are a few links for some video sites to keep your eyes on:
Video Mix/Remixing Video Sharing Video uploading/sharing
Internet TV services
What about Copyright?
Yes, that's going to be a tricky issue. How do we make the transition with the old school media companies. How do we help them discover how to monetize their media in new and interesting ways? We need to address the issue of copyright as these services and concepts grow. You can already see issues forming around YouTube.com. While a few old school media companies are starting to embrace YouTube, others don't want to be a part of it, possibly because they don't know if they're loosing control.
Copyright issues tend to lead to court cases - so I have created a new slogan for media sites who might have copyright violations on their sites: Use me, don't sue me!
Pure and simple... If you are a MegaCorp media company, call up the site/service and ask how you can participate, ask how 'we' can monetize it, ask if you can see the detailed stats for the items in question, link to it, talk about it, etc. If the only thing you can do is have a lawyer smash the opportunity, there's a chance your company won't be much of a player in the next stage of media and entertainment.
RemixWorld.com
One of the reasons why I'm writing about this, is that it's a space I'm very interested in. Over the last 6 months, I've been working out an idea based around remixing media in intersting ways. I already owned RemixWorld.com - but picked up RemixSystem.com, RemixServer.com and RemixChannel.com as potential names to use for this idea. I can see now that the space is already bubbling, that I'll either need to get this concept moving, or possibly approach one of the current players with my plans. Two of the sites I listed above are here in San Diego; veoh.com and vmix.com, and neither are playing the remix angle yet.
media
remix
remixworld
video
- ADD TO:
-
Blink
-
Del.icio.us
-
Digg
-
Furl
-
Google
-
Simpy
-
Spurl
-
Y! MyWeb
|
 |
 |
| |
|
|
 |
 |
|
Sites/Services I'm Running
Twitter Tweets
My Music - Widget from ArtistServer:
What I've Been Listening To:
Free Ringtones From ArtistServer:
|  |
 |
| |
|